I confess: I am a total branding nerd. I love reading about branding, talking about branding, thinking about branding. (I sound super fun, right?) Actually, what I’m really passionate
LIFE
Start Your Own Podcast: A Practical How-To Guide
As someone who helps people and businesses identify, develop and promote their brands, increasingly I’ve been suggesting getting into the still relatively “blue ocean” of podcasting. (“Red oceans” are
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POP-ED
Be Contagious! Effective Social Media Marketing
Everyone wants their content to be seen by as many people as possible. But what you really want is for your content to be shared by as many people
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LIFE
Best Job Hunting Advice You’ll Ever Get, Ever!
A LOT of people come to me looking for help finding a job. They either contact me with a hidden agenda of wanting me to give them a job
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WTF
Learn Content Strategy 101 at Wix Lounge
Hi! Just a quick note to say I’ll be speaking on Content Strategy 101 — how to develop and communicate your brand — at Wix Lounge in Chelsea, January
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WTF
Your Dog is a Marketing Genius!
Sure, you can get an MBA, you can read Seth Godin religiously, you can webinar it up til the cows come home, but have you ever considered studying the
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POP-ED
Lawyer? I Barely Touched Her!
There’s this show on USA Network called Fairly Legal (a hilarious take on barely legal, get it?) that I’ve only been able to stomach watching once or twice. But to be
